The Academy


Free Introductory Classes

Publicizing Your Business - Learn How To Get Your Company In The News

April 27, 2021
12 pm CST

No advertisement will ever be able to compete for influence against a well-placed news story about your company. Companies the world over employ public relations strategies to ensure they polish their reputations and tell their stories to wide audiences through news media of all kinds. This free introductory class is designed for small and mid-sized businesses looking to learn the basics of how to earn publicity.

We’ll look at:

  • How to create a media list (television, radio, print, podcasts, etc.)
  • Best practices for reaching out to reporters
  • What is newsworthy?
  • How to craft a winning pitch (ie. find the news within your organization)
Register now
Icon with Google's G and Google My Business store front
June 8, 2021
12 pm CST

Google YOUR business

Get the power of Google My Business and Google Reviews working for your business. Mastering reviews and your Google presence is key to attracting new customers. Why? Because people read Google Reviews before they choose where to go. Find out how to get more positive reviews and how to manage bad ones. Don’t know a thing about your Google listing but want to find out? Let our team walk you through how to set up and manage your free Google listing.

Register Now


Postponed | TBD

How To Power Up Your Blog And Social Media

Best intentions can be left in the dust if you don’t have a good strategy. This free session will show you how to build an integrated social media and blog editorial calendar. We’ll discuss how to create a dynamic stream of content that will win customers and influence vendors. We’ll review curated and original posts, how often you should post on various platforms, and we’ll touch on keyword research for your blog to make sure your posts are helping your SEO results.
Postponed | TBD

How To Make Social Media Video For Your Business

Not satisfied with just talking into your phone? This hands-on session will show you the tools to create your own social media video. We’ll look at our favourite tools and apps that can help you take a humdrum self- shot video and turn it into something that converts customers.

Past Webinars

How to Power Up Your Blog & Social Media

July 22, 2020

If you want it to be dynamic, win customers and influence vendors with your blogs and social media, content strategy is key. This free webinar will review posts, discuss timing and touch on keyword research for SEO results.

Connect With Us

We run campaigns and marketing for our clients wherever they do business around the world. We serve as expert local counsel for national and international clients looking for marketing and communications services in the Canadian Prairies.

We'd love to work with you, just let us know how we can help your business grow or subscribe to our newsletter.

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.